Mobile Optimisation In 2020

We’ll begin this by stating the obvious - being a mobile first business is no longer optional, it’s a must. It’s 2020 and you have to adapt to this new digital context. The efficient use of this marketing device will undoubtedly help in growing your business online.

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Mobile optimisation is a core part of how we work at Titan Keystone. In fact, each project is undertaken with a mobile first approach, allowing you to build a seamless customer experience for your brand.

In today’s digital marketing climate, mobile optimisation is one of the most critical tools for any business. For instance 91% of mobile users in Ireland have a smart phone. Statistics show that 96% of Irish people own a mobile device and that an individual checks their phone nearly 50 times a day.

These are statistics no one can afford to ignore. As a business owner, make sure you upgrade and create a mobile experience that works for your brand. The continuous growth of mobile website usage means that your business must never ignore the importance of mobile presence in the current device usage climate.

The search for local information is dominated by mobile, with millions searching for local services  on their mobile phones per month. Local searches are the fastest growing business trend, and they dominate the work that we optimise for at Titan Keystone.

Local SEO helps to grow your brand, so that you can be found on demand. It’s evident that people research whatever they want to purchase online first, even though they may or may not buy from you online. With a mobile optimised experience, you can help create a seamless customer journey that influences the purchasing outcome.

How Can You Do This?

  1. It’s easier then you think. You ensure your website is mobile responsive. If you already have a website with the necessary information, you are not creating anything new; the mobile website becomes very inexpensive to build for your business. If you need some tips on how to get started, get in touch with us today. Mobile responsive websites automatically adapt to the user-end device.
  2. Mobile optimized websites allow small businesses and companies to take advantage of mobile search. Local SEO helps to grow your business and brand. Mobile search with local SEO helps put you on the map. Start today by creating a Google My Business profile and optimising it with up to date business information.
  3. To improve your search engine ranking and the overall user experience of your website, you’ll will need to ensure they have the correct speed optimization in place. Talk to us today about how to adapt your website. Easy to use tools like Google Lighthouse and GTMetrix help you pinpoint and benchmark your speed and identify areas of opportunity for performance.

Building an efficient optimised website for your business is one of the essential ways to ensure your business can grow. Reach out to Titan Keystone if you want to chat about how you can do this.

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Mobile Optimisation In 2020

We’ll begin this by stating the obvious – being a mobile first business is no longer optional, it’s a must. It’s 2020 and you have to adapt to this new digital context. The efficient use of this marketing device will undoubtedly help in growing your business online.

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